Before we really close 2024, I would like to take you back to the highlights in the field of social mia. Trends have pass, new . A features phone number library have been launch and there have been many developments on the various platforms. I will share the most special and striking ones with you. May 2025 be a beautiful and successful year, whatever that means for you.
Currently, over 175 million people in
Europe are actively using TikTok every month. That is inde a lot of people and this number continues to grow.
The platform is best known for trending sounds that include making funny videos, challenges , viral dances, and a whole kies voor een always-on contentstrategie bunch of other TikTok trends that you can join. Here are two trends that got a lot of attention this year:
Brazilian Marketing
In this trend, a combination of two videos was shown. A video in which something happens where a situation does not go according to plan, such as a fall. At china numbers the moment of impact, the video of the creator (in this case the organization) is play in which they sell a product or service.
Gen Z marketing script trend: the trend in which Gen Z writes a marketing script. These videos went completely viral on TikTok. A slightly older person in your company, a ‘boomer’, reads a text written by Gen Z. This text contains typical Gen Z words such as: ‘no cap’, ‘demure’ or ‘+aura’.
These are just two trends highlight, but there were also trending sounds like ‘Did I tell u that I miss u’ and ‘Katana’, content like ‘ behind-the-scenes ‘ clips of daily routines or creative processes, niche trends like ‘What’s in my bag’ and ‘Dopamine Menu’, dance challenges like ‘Taste Dance’ and humorous formats like ‘Always Two Steps Ahead’.