Your site is not as well optimized as it could be. That’s a fact. I would even go so far as to say that your site is probably not well optimized at all from a user experience and search perspective. Christmas is huge in retail, but you’ll only make the numbers if customers can find you and they like what you have to say.
Take the time to familiarize yourself with the basics:
These are all simple enhancements that Germany Mobile Number help your users and don’t require massive technical know-how. You can search up to 500 pages on your site with the free version of the Screaming Frog SEO spider, which will allow you to quickly determine where you have title tag and meta description opportunities (and much more for savvy site owners. there)
From a local SEO perspective, make sure
You have good location pages or add theaddress on each page if you have a single store. Think about what your customersneed to find you and optimize the connection between digital and physiThere are many reasons why your SEO may not be performing as well as you would like, so take the time to review your current situation, understand the areas that need improvement, and most importantly, get to grips with the basics.
3. Marketing characters
Have you ever really stopped to consider who your customers are? In search, it’s too easy to rely on simple keyword search data to imply intent, but behind those keyboards are real people with real goals and real problems.
By spending time figuring out who your customers
are and what they look like, you can be much more strategic in helping them and meeting their needs.
Marketing or buyer personas enrich all of your communications – content marketing, SEO, social media, and paid search. This can be a relatively simple process, and most companies will only need to create a few characters. I’m a big fan of marketing personas from a practical and creative perspective.