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To Drive More Conversions

This is particularly true and relevant with . Multistep authentication processes, long held as the gold standard for online security, beginning to show . Their age.Multifactor authentication was developed as a response to the growing risks of password-only security. . By layering verification steps like one-time passcodes sent via sms or email, or biometric scans . Or app-based confirmations, financial institutions were looking to bolster user identity validation and reduce fraud. . While this approach added a layer of protection, it could frequently come with complexity and .

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User frustration.The pymnts intelligence report “consumers struggle with passwords and fraud prevention — metal payment . Cards offer latvia phone number data a smarter alternative,” a collaboration with arculus by composecure, found that % of . Fraud cases today are still driven by stolen or falsified credentials. This finding suggests that . Even with multifactor authentication in place, current methods aren’t foolproof. Instead, they often introduce new . Points of failure.For example, reliance on sms codes can be undermined by sim-swapping attacks, and . Email verifications may be delayed or intercepted.

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Now, a new wave of innovation in physical-digital convergence . Is taking shape and offering alternatives. One solution gaining traction is the tap-to-authenticate metal payment . Card, a technology that aims to merge strong security with user-centric simplicity.Password struggles and innovative . Solutionsthe report revealed that % of consumers struggle to remember passwords. In response, many reuse . Login credentials or opt for easily guessable passwords, two behaviors that inadvertently weaken security. Frequent . Password resets and cumbersome verification steps also contribute to “authentication fatigue,” a phenomenon where users .

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Become desensitized to security create ultra-specific targeted lead lists protocols or, worse, choose to bypass them.The practical implications are stark. . Small banks and credit unions reported an average authentication time of minutes, the longest among . Financial institutions. Even at large national banks, the process still takes close to three minutes.In . A fast-paced digital world, these minutes matter. To address these issues, financial institutions are now . Exploring alternatives — and tap-to-authenticate metal payment cards are emerging as a frontrunner. These cards .

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Integrate physical durability with embedded digital authentication capabilities, allowing users to securely confirm identity or . Authorize transactions with a simple tap.What makes this solution compelling is its ability to deliver . Security without sacrificing ease of use. In the study, banks cited several top advantages of . Metal shops 9177 authentication cards.Frictionless authentication (%): a simple tap eliminates the need to remember passwords or . Wait for passcodes, speeding up the process.Premium appeal (%): these cards offer a high-end, modern . Aesthetic that appeals to consumers seeking exclusivity and benefits.

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